The Strategic Public Relations Center at USC Annenberg released its fifth study of practices in the PR industry late last week. Each year, Annenberg surveys a broad sample of practitioners across organizations of varying sizes. Their study is one of the more notable to benchmark the state of Public Relations as an industry. I have [...]
Visibility of Academic Research Papers
I recall a discussion some months back with a friend of mine who is currently working on his Doctorate in International Relations. He was lamenting the fact that he would be spending countless hours working on his thesis and in all likelihood it would probably only be read by a small handful of people. Fast-forward [...]
Everyone Makes Mistakes
I have been using Yahoo! mail for about 8 years or so and was a little surprised to see an error message when I attempted to log-in this afternoon. Personally, I like the informal tone of the message and I have absolutely no doubt that the alarms are literally “blaring in the basement” right now. [...]
SHIFT Communications and Radian6′s Press Release on PRWeb
I recently attended the Society for New Communications Research 2008 New Communications Forum. Both Todd Defren and Radian6 played major roles at the event – Todd as a speaker and Radian6 as a sponsor. I have a great deal of respect for both SHIFT and Radian6, and think they are both doing some great things [...]
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How Start-ups Should think about PR
November 9, 2011
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The “All New” PitchEngine
November 1, 2011
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Facebook’s approach to privacy in product releases (aka shoot first and ask questions later)
October 13, 2011
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Comcast – Continuing to Fail at Customer Support and Communication
August 29, 2011
- Central Desktop – So Close and Yet So Far August 20, 2011
- Review of Traffic Geyser March 17, 2008
- Thoughts on Marketwire’s “Social Media 2.0″ February 6, 2008
- Vocus Response on White Paper E-Mail May 23, 2007
- Cisco’s Approach to Second Life July 9, 2008
- Getting Started with Social Media April 16, 2007
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About The Author
Jiyan is co-founder and CEO of BuildZoom.com. Any opinions or insights represented here are likely those of BuildZoom as well unless they are perceived negatively, in which case they are the sole domain of someone not affiliated with Jiyan nor BuildZoom.


