This morning we announced our new partnership with AOL Money & Finance. Under the terms of the partnership we’ll be sending them a real-time feed of our private and public company news releases for syndication on the AOL Money & Finance Web site. The partnership will be rolled out in two phases. In phase 1, [...]
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More Interviews with Webmaster Radio
We’ve been working on some programming on the conference circuit with Webmaster Radio devoted to what’s new with PRWeb. Here are the links to the episodes we have produced so far: 107/2008 – General Update with PRWeb from SMX 11/4/2008 – PRWeb Partnership with Entrepreneur from ad:tech
PRWeb Partners with Entrepreneur.com
Today we announced our new partnership with Entrepreneur.com. In a nutshell, we’re going to be giving them a full content feed for syndication on their Web site in a section reserved for small business news announcements. For our customers this means great visibility on Entrepreneur.com – a potential audience of over 4.5 million uniques every [...]
Interview with Steve Mullen on Startup BizCast
The last couple weeks I’ve moderated a couple of webinars with Steve Mullen talking about marketing and PR strategies for small businesses. Yesterday we flip-flopped places and Steve interviewed me on SEO and press releases for Startup BizCast. In the interview I discuss some of the topics I’ve blogged about recently including press releases and [...]
News Distribution Analytics
This past week we (Vocus) hosted a webinar with the SNCR research team that included Dr. Mihaela Vorvoreanu, Jen McClure, and Shel Holtz. The event drew a pretty good audience that stayed throughout the entirety of the presentation and the audience feedback lead to a great Q&A at the end of the presentation. For the [...]
Press Releases and SEO
We’ve been getting some questions lately as to the SEO benefits of using a news distribution service like PRWeb so I’d like to take this opportunity to address some of these questions. Search Engines and News Distribution – The Basics I’ll begin by underscoring the fundamental role of search engines and news distribution services: In [...]
Updated Review of Online News Distribution Services
Steve Mullen from Startup BizCast provides a great overview of how online news distribution works, the benefits involved with online news distribution and also an overview of the various services including PRWeb, PRNewswire and PRLeap. The podcast is perfect for people interested in getting started with online distribution and want a great overview of the [...]
Optimizing your Video Content Online
A few months back I was talking with a former television producer who had recently transitioned to a bi-weekly magazine that was preparing to launch an online version that integrated high-quality video content. She was a bit wary when I brought up the opportunities latent in some of the video sharing sites and it was [...]
The Etiology of Visibility
A close friend of mine Ryan Petersen recently became the managing director at a start-up based out of Scottsdale, Arizona called ImportGenius, a Web application that allows you to search international trade records to find out where your competitors are buying their products overseas, Ryan and I go way back and even spent time working [...]
Press Releases Are Not Just for Press Anymore
Our presser went out today announcing the initial conclusions from our research into the ‘ROI of Online Press Releases.’ The top-line findings included: Press releases are increasingly a tool for marketing and sales – The press release is becoming a communications tool for both public relations and marketing professionals alike. Approximately one-third of respondents were [...]
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How Start-ups Should think about PR
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The “All New” PitchEngine
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Facebook’s approach to privacy in product releases (aka shoot first and ask questions later)
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Comcast – Continuing to Fail at Customer Support and Communication
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