There are strong indicators that the initial blogging rush has slowed considerably. In July 2006, there were 175,000 new blogs posted per day compared to 120,000 as of March 2007 according to Technorati and according to Gartner, there are already over 200 million ‘ex-bloggers’ accounted for.
In the midst of the blogging craze, a small percentage [...]

I am a bit surprised that this hasn’t received a bit more exposure in the mainstream media but there has been an ongoing scam being conducted on MySpace that involves the Macy’s brand.
In a nut shell, the scam works like this:
Phase I: Phishing for Credentials

The scammer (I think they are called PromotionalPalace) somehow acquires a [...]

Adweek recently published a good recap. of the social marketing landscape that lays out the current brands active in the space, and several of the companies that are attempting to bring services to market that somehow leverage word-of-mouth.
The article does a good job representing the spectrum of approaches that social marketing agencies are taking to [...]

A study was recently conducted by TWI Surveys, Inc. on behalf of the Society for New Communications Research that explored current awareness and knowledge of social media, as well as prioritization of social media. The study used a survey method amongst a sample of 260 senior PR and marcomm professionals.
According to SNCR:

70% are currently [...]

A couple days ago I attended a panel hosted by Politico.com and Waggener Edstrom, which examined the role of new media in the 2008 election campaigns. The panel was moderated by Jim VandeHei and Ben Smith from Politico, and consisted of the online communications directors from the Giuliani, Dodd, Romney, Thompson, and Biden campaigns.
They [...]

So I posted a couple of days ago about Ragan’s new social networking Web site for PR professionals and lo and behold, today I opened my comments moderation queue and amongst all the spam for pharmaceuticals I saw comments from Mark Ragan, the Ragan CEO, and David Murray, the developer who is dedicated to building [...]

Ragan Communications has launched a social networking site that is tailored for PR professionals.  The first thing I noticed was the video greeting from their conference director, Rebecca Anderson, which is a smart move in my opinion because Rebecca is beautiful and well spoken, but the video could have been cut a bit better.  I [...]

Last night I was in a taxi, coming home from Dragonfly in the Dupont Circle area and the cabbie asked if I would mind if he picked up some additional fares.  I didn’t really care so he scooped up a group of law students on their way to Foggy Bottom. 
They were a pretty gregarious group, and [...]

Some free newspapers have a bulletin board space where people can essentially post personals to people they have met in passing, in the community.  Basically you get things like “I saw you at the coffee shop and I was wearing a blue trucker hat, yada yada yada.”  The thing about these is that they are completely catchy [...]

A few highlights from March 2007:

Continued growth in Second Life: I really figured that SL would be in the trough of discontent by now but they continue to press on.  This past month, the European Union has expressed interest in opening up a digital embassy in SL; judge Richard Posner entered Second Life to promote his upcoming [...]