Current TV: A Community Approach to Internet Television

23 February 2007

When a friend told me about Current TV a while back I wasn’t really impressed. “Yeah, yeah,” I thought to myself. “User-generated content on television. Big deal.” Actually, it sort of is a big deal. Basically, Current TV has a programming schedule that draws from professionally produced video pieces as well as user-generated content (or [...]

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Posted in Social Media0 Comments

Power in Social Media

20 February 2007

Social Media: A New Dawn of the Internet or History Repeating Itself? The formative years of the Internet were dominated by the optimistic perspective that we could transcend our superficial attributes. No longer would sex, race or ethnicity play a dominant role in defining an individual’s voice. Rather, the quality of an interaction was measured [...]

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Posted in Online Communities, Social Media0 Comments

Cable Aint Going Nowhere

15 February 2007

In an article entitled, The Future of Cable TV in an Open World, Steve Rubel announces that cable TV is “no longer going to be controlled by the big cable or satellite players.” It will “open up to the masses.” I agree with Rubel that control of the medium may no longer be consolidated in [...]

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Shaping of Technologies

15 February 2007

Driving in to work this morning, I was suddenly struck by the complexity of communication technologies when an NPR host began reading through a set of e-mails she had received as part of the show’s programming. NPR has what I feel to be, one of the premiere Web sites fueled by audio programming. They stream [...]

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SNCR New Communications Forum

13 February 2007

Boy, I have to give it to Shel Holtz: This guy has some cojones.   The SNCR annual event is right around the corner and he is compelling his blog users to register for the event through the SCNR Web site despite his close ties to Ragan.  Then again, Ragan is going to get paid regardless.  I attended [...]

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My Foray into Second Life

09 February 2007

About a year ago, I did some research into the history of MMORPGs, with the aim of identifying the role that the ordinary user has played in shaping the MMORPG. At the time, I referred to Second Life as representative of the new generation of MMORPG, in which the technological framework more fully supported user-driven [...]

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Posted in Online Communities2 Comments

Categorizing Bloggers

05 February 2007

There has been a great deal of discussion recently about methodologies for measuring and analyzing within the open media space. Jeremiah Owyang has a great article recapping some of the main takeaways from a recent Factiva roundtable on what to measure in the open media space.  Lately, I have been doing a lot of thinking [...]

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Guerilla Marketing Bomb Scare in Boston

02 February 2007

Turner Broadcasting is in the news for a guerilla marketing campaign they have sponsored, aimed at increasing the visibility of their Cartoon Network show, Aqua Teen Hunger Force (ATHF).  The campaign was prompted by the impending release of the ATHF  film this March, and involved the attachment of small packages with an electronically-lit ATHF character to public [...]

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Posted in Media Analysis0 Comments

Multimedia Development with Social Media

01 February 2007

Over the past month, I’ve had a couple people in my personal network approach me about how to go about launching Web sites. In both cases, the individuals’ have had a vision for how they wanted the Web site to look, and both times it was based on other designs that had struck them. Having [...]

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Posted in Social Media2 Comments

Open Media?

31 January 2007

Jeremiah Owyang has recently expressed his dissatisfaction with the term, social media. I agree with him on his general position, but according to Owyang, “the biggest criticisms folks have against Social Media is that Media can’t be social.” Woah…media can’t be social? Media is always social. Media is defined by the technology underlying its performance, [...]

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Posted in Social Media3 Comments

About The Author

Jiyan is co-founder and CEO of BuildZoom.com. Any opinions or insights represented here are likely those of BuildZoom as well unless they are perceived negatively, in which case they are the sole domain of someone not affiliated with Jiyan nor BuildZoom.